Lerzan Aksoy, Ph.D., Named Dean of Fordham Gabelli School of Business
Fordham University announced the appointment of Lerzan Aksoy, Ph.D. as dean of the Gabelli School of Business
Fordham University announced the appointment of Lerzan Aksoy, Ph.D. as dean of the Gabelli School of Business. A Fulbright scholar, prolific author, and award-winning professor of marketing, Dr. Aksoy had been serving as interim dean of the Gabelli School since July 1, 2022. From 2015 to 2022 she served as associate dean of undergraduate studies and strategic initiatives within the school.
Dr. Aksoy began her academic career as a marketing professor in the College of Administrative Sciences and Economics at Koç University (Istanbul, Turkey). She joined Fordham’s marketing faculty in 2008 and is the managing director of the Responsible Business Coalition at the Gabelli School. Dr. Aksoy has published over 70 journal articles and is co-author of the NY Times bestseller The Wallet Allocation Rule and co-author/co-editor of four other books on customer loyalty. In 2022, she received the American Marketing Association’s Christopher Lovelock Career Contributions to the Services Discipline Award. This is the highest award presented in the field of service marketing and recognizes exemplary teaching, research, and service. Dr. Aksoy currently sits on the Academic Council of the American Marketing Association (AMA) and will serve as president of the Academic Council beginning in 2024.
Dr. Aksoy received her Ph.D. in marketing from the Kenan-Flagler Business School, University of North Carolina-Chapel Hill; an M.B.A. from George Mason University; and a B.S. in business administration from Hacettepe University (Ankara, Turkey).
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