Revolutionizing Healthcare: The Power of Food as Medicine
At WittKieffer, we have a deep understanding of the emerging field of Food as Medicine – both from a company and an investor perspective.
The Food as Medicine market is rapidly expanding, with an estimated global market size of approximately $25 billion in 2024. This sector offers significant opportunities for entrepreneurs, investors, and healthcare providers, as demonstrated by the $1.6 billion in venture funding that Food as Medicine startups have attracted. The number of insurance plans covering Food as Medicine initiatives has surged from around 100 to nearly 1,000 in just a few years, highlighting their potential to promote health and manage disease. Our comprehensive infographic provides a thorough roadmap to understanding the multifaceted term Food as Medicine, covering the categories, sub-categories, distribution channels, and supportive advances, as well as highlighting the many benefits of this approach.
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