By Andrew Chastain What is a personal brand? “Your brand is what people say about you when you’re not in the room,” Amazon’s Jeff Bezos...
By Andrew Chastain
What is a personal brand? “Your brand is what people say about you when you’re not in the room,” Amazon’s Jeff Bezos has said. We want other people to carry a certain image of us that influences how they think and feel about us. It is how we “market” ourselves to others, but building a brand must be done genuinely and based on who you really are.
Developed in collaboration with NALHE, the National Association of Latino Healthcare Executives, the following article offers advice to those who wish to intentionally build their own brand. In summary:
Read the full article: “Building Your Executive Brand.”